Paid Social Media Advertising for Enterprises

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Join Emma Fell from Attenger Digital to understand how to maximise and effectively use paid social media advertising – essential for all those promoting your organisation and events via social media platforms.

Paid Social:

1. What exactly is an ‘ad’ (and what it is not) & Key Social Media Ads Platforms to use
2. How to take your offering to market using ads successfully, including reaching your target audience, creating an effective ad, reporting on results and ROI
3. Lead generation, tracking and reporting on your ad campaign success
4. What makes a successful ad (metrics to measure & measuring ROI)
5. Keeping ad costs low (inc working with marketing)
7. Top Tips for ads success/key reasons ads fail

Subject: Paid Social Media Advertising for Enterprises

Date: Thu, 12 Jun, 2025

Time: 10am - 12pm

Location: Virtual - once booked on a Zoom link will be sent via email before the event.

Cost: £125 Members, £200 Non-Members (additional £50 per person) All prices are excluding VAT.

Commercial activity in schools has never been more important than it is now. I am delighted to be able to turn to my colleagues in the SEA when I’m considering a new venture or just wanting to have a sounding board.

Nina Hunt, Business & International Director, The King’s School, Canterbury
Membership of the SEA has really supported me in my journey at Sherborne school. Just being able to pick up a phone and get some advice from an expert on a specific subject has been invaluable.

Rebecca Fallon, Events Manager, Sherborne School
Active professional networking is vital to our commercial activities. The SEA brings people together and builds long-term relationships as well as a good level of trust and support over time. The biggest advantages of being a SEA member are to get fresh ideas, strengthen business connections, raise your profile in your own school environment, gain more knowledge and most importantly get advice and support.

Marina Kilaniotis, Head of Commercial, Highgate School.
We’ve been so fortunate to be able to host in-person events again at the SEA. Whilst our online offer is excellent, nothing beats meeting and chatting to colleagues in-person at a different school each time and seeing how someone else approaches things. I travel from South Devon every time but never regret making the effort.

Bob Panayides, Commercial Manager, Mount Kelly
I return to the office after every one of the SEA events that I attend and immediately refer to my notes, implementing something new or developmental in my department.

Hannah Dwyer, Head of Commercial, Cheltenham Ladies’ College
The launch of the Sports Chapter at Tonbridge School Centre in March was an important milestone – I look forward to networking with many colleagues around the country who run equally unique school sports centres. Sharing issues and opportunities while providing solutions to industry challenges, make this an exciting prospect.

Alex Lloyd, Manager, Tonbridge School Centre